Tag : independent filmmaking

Analytics Academy: Learn to use analytics to sell your film

I want to be straight about this post right away. If you didn’t know, Google Analytics Academy is designed to teach you to use

How to Beat the Odds when 99% of Independent Films Fail

There was an interesting turn of events at SXSW 2016, someone told the truth. I don’t mean that in a, “Surprise, a politician told

How to Make a Profitable Award-Winning Indie Film: Part Two – The Script

Probably the most well cited (and most controversial) use of film analytics is in the script. There are numerous companies that are known for using

When Analytics Failed Hollywood (It Wasn’t the Analytics Fault)

Back in 2013 there were a lot of films that went bust. Lets review five: 1. RIPD ($130M Budget | $78.3M) 2. Enders Game (Budget $115

3 Ways to Ensure your Script is Worth Making

After the 6th draft of my scifi-horror-dramedy I finally gave up. I threw it on the stack of 10 or 12 other failed story

How to Make a Profitable Award-Winning Indie Film: Part One – The Idea

  Big data analytics has been emerging as the leading force in all sorts of business functions and industries. There’s marketing analytics, business analytics,